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Industry - Consumer
Shopper Trends


   

Digital Shopping - What You Need To Consider
Nielsen presents U.S. Consumers challenges, statistics, overview of 2011 economy effects and shoppers concerns
October 2012
Source: Nielsen
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Nielsen Global Consumer Confidence Report:
Consumer Confidence, Concerns and Spending Intentions Around the World
Compared to last year, 68 percent of North Americans changed spending habits to save on expenses, down from 72 percent last quarter and 75 percent last year. The decline in percent of consumers instituting saving strategies across both discretionary and non-discretionary spending was a positive sign for the economy. The number of North Americans who said they gave up taking an annual vacation decreased to 25 percent, down from 33 percent in Q2. Saving on gas and electricity remained the key strategy among 62 percent of respondents, down from 64 percent last quarter.
Q3 2012
Source: Nielsen
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